• Skip to content
  • Skip to primary sidebar
Sam Gerdt

I help businesses adopt fresh digital marketing strategies.

Archives for July 2019

Do better and think better.

July 1, 2019 By Sam Gerdt

I’m guilty of being analog. On/off. Black/white. Things in boxes. No mess.

Analogs like me find success in repeating patterns, and as we climb new rungs on the ladder, we trick ourselves into thinking that new patterns replace old patterns — in my case, thinking replaces doing — and revisiting old patterns is a step backwards.

But that’s not how it works. It’s better than that. New patterns revive old patterns. Old patterns weren’t perfect for their place and time — not stepping stones to something better. Old patterns are alpha tests and beta tests. As we grow and advance and climb that latter, we iterate.

It’s true that some doing goes by the wayside, but it’s only the doing that has truly been perfected. Patterns simple enough to master sooner rather than later and leave behind as you climb higher. I’m amazed at how many fewer of these there are than I initially thought. The reality — my reality — is that with so many things I’m good, but not great.

So here’s to doing more and thinking more. We strive for more than armchair mastery. We do our thinking in the trenches.

Filed Under: Career Development

Primary Sidebar

About Sam Gerdt

I am the Chief Innovation Officer at Waypost Digital Marketing in Greenville, South Carolina. I have a decade of experience helping B2B companies adopt forward-thinking digital marketing strategies. My background is design & development, but I believe the future of marketing is conversational and decentralized.

Recent Posts

  • Do better and think better.
  • Relationship -> Platform -> Content
  • Counting the Cost of a Quick Answer
  • Conversational Marketing has to be bigger than Drift.
  • Choice-Driven Conversational Marketing in Early Lead Nurturing Stages.

Archives

  • July 2019
  • October 2018
  • September 2018
  • June 2018
  • May 2018
  • April 2018

Categories

  • Bots & AI
  • Career Development
  • Conversational Marketing
  • Digital Marketing Strategy
  • SEO

Copyright © 2022 · Genesis Sample on Genesis Framework · WordPress · Log in